Tips for Choosing the Right Domain Name (2)

June 01, 2009 By: admin Category: Web Design

Tip 3: Make it relevant.
Make sure your domain name is relevant to what you are selling. This helps when customers search for products or services your site offers. This is where your common sense comes in handy. Think about your own ideal online shopping experience or if you haven’t experienced such yet, think about what you’d want that experience to resemble.
For example, if you wanted to buy a fishing lure, which site would you be more likely to take the time to visit, Site A or Site B?
Site A: www.fishinglures.com
Site B: www.bobsfishstuff.com
I’m sure you, like most internet shoppers, would more than likely opt for Site A.

Having a relevant domain name makes that site appear more significant and pertinent to exactly what the customer is looking for- saving wasted time and annoyance. With these tips in mind, let the search begin. And don’t forget the three S’s- Short, Smart, and Significant!

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