Increase Your Web Site Sales by Adding a Talking Person!

November 23, 2009 By: admin Category: Marketing Tips, Uncategorized

2009-11-23_162505So you have a web site–Does it sell? Do you want to increase the conversation rate and sales on your web?

Then you definitely want to check this out: To add a real talking character on your web site and let him speaks for you!  It is the REAL PERSON that you are trying to attract so putting a real person on your web does make people feel refreshing and treated!

Check out our latest web site feature: Live web spokesperson that could let your web talk and sell product for you! Check us out if you would like your web site stands out and significantly increase your sales!

Having a real person walk onto your website is a new and powerful way to motivate your customers to take action. Using an Online Virtual Spokesperson on your website allows you to: introduce your home page, spice up your FAQ, guide traffic, drive call to action on lead forms, and create landing pages and tutorials. Tailor your message any way you want.

This type of online video advertising is also known as a Spokesperson Video, Virtual Spokesperson, Web Commercials, Video Salesperson, Internet Spokesperson and Web Spokesperson  just to name a few that will bring your website to life! Now you can have your own Spokesperson just like TV that represents your company’s website, products and services by capturing your visitor’s attention, delivering professional dialogue and turning them into paying customers. Imagine having a company website spokesperson 24/7 that Greets, Informs and Sell your products/services to visitors right from the website.

Systemtek Presents: New Skin & Hair Care Website!

November 04, 2009 By: admin Category: Recent Projects

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La Finesse Skin & Hair Care

We have recently completed the new website for La Finesse Skin & Hair Care. La Finesse is a line of products to keep your hair and skin looking beautiful. This beauty web design was made with a big, bright homepage image to showcase La Finesse’s products.

Products have been conveniently broken down into two different pages for skin or hair care. On those pages, visitors can view pictures of each product for sale, a detailed description and even purchase the products online.

Systemtek is currently working on other website design in Naperville and other cities in the Chicago area too. Stop by soon to see some of the other brand new website designs we have launched.

About La Finesse

The La Finesse Skincare and Haircare products were developed for the enhancement and revitalization of your skin and hair. The products are all natural and vitamin based for your personal well being, healthy appearance and are recommended for anti-aging.

www. llinternational.net

Twitter Optimization Tips That Will Help You Grow Your Followers

October 18, 2009 By: admin Category: Uncategorized

Optimize Your Twitter

Optimize Your Twitter

If you have set up a Twitter account, you’ve probably seen how different people use it for business. There are some companies that stand out with great tweets and a large number of followers, and then others that you might follow for a few days and then lose interest. So what sets them apart? Here are some Twitter tips I like to make sure I’m thinking about to get followers and keep them by getting people to react to your posts.

Get new followers by:

  • Promote your Twitter presence at the beginning so that you gather at least 50 quality followers
  • Link your company homepage in your Twitter profile, don’t link your LinkedIn or FriendFeed etc.
  • If your brand is already established, use your logo as your Twitter Avatar

Keep them by:

  • Don’t link back to your website every time you use Twitter, keep it occasional
  • Don’t flood your followers by tweeting dozens of times per hour
  • Limit your private tweets to a reasonable percentage, so it stays relevant to your industry

Get reactions by:

  • Spread news stories early so that your Twitter profile views increase
  • Follow some popular Twitter users and socialize with them, even mention them on Twitter
  • Give promotions and even freebies from your company

Our Favorite Ways To Drive More Traffic To Your Website

October 14, 2009 By: admin Category: Marketing Tips

Get More Visitors!

Get More Visitors!

Now that you have a great new web design for your company, you want to make sure people are actually visiting it. There are many ways to attract people to your website besides waiting on your search engine optimization efforts to bring you to the top of Google. Depending on your business, some methods of bringing more visitors to your website might be better than others. Here are a few ways we recommend driving more traffic to your website.

Social Media

The verdict is out: you need to be involved in the social media community! Remember, your goal with social media should be to get people to visit your actual website. By getting involved in the conversation on sites like Twitter and Facebook, you can discuss relevant information with people and start to develop groups that all share the same interest. Getting involved may take some time, but social media will only help your business as much as you let it. Facebook also has advertising functions that might allow your company the right exposure. It all depends on the market you are trying to attract and how many of them are using Facebook.

Blog

By having a blog for your company and updating it frequently, your website will have new, fresh content that the search engines like to see. Maybe more importantly though, you are sharing valuable information with people out there that you want to visit your website. You should also find other people’s blogs that have relevant information for your company. By following them, you will learn more useful tips and stay on top of the latest trends. It is a good idea to post comments on other blogs too, because that will get you involved in the conversation and help you grow valuable relationships. Some blogs even allow you to leave a link going back to your main website. Make sure your comments are of value though, because writing “Great post!” will not make people want to click on the link you provided for your website.

Google Adwords

Google is a powerful way to attract people to your website, even if your SEO doesn’t have you at the top of the keyword search results. By setting up Adwords for your company, you have the freedom to list your online advertisements how you want to. Your ad will appear at the top or the side of the search results page, in the area that says “Sponsored Links”. Adwords allows you to customize the ad, pay as much as you want to each month and make your advertisements appear for the keywords that you want. By using these targeted keywords, you can run very cost effective advertising online.

Other ways to get involved in online conversations and develop groups of people to communicate with include online article submitting sites like ezine.com, press releases and forums. There are a lot of people blogging and communicating on forums online. Start out by finding a few that are worth following and try adding a couple each week. By staying in contact with more and more people, you can watch the number of visitors to your site grow.

How To Create and Promote Your Facebook Fan Page (1)

October 13, 2009 By: admin Category: Marketing Tips, Testimonial, Uncategorized

Lancome on Facebook

Lancome on Facebook

Unlike groups, Facebook fan pages are visible to unregistered people and are thus indexed (important for reputaion management, for example). They are great ways to promote yourself to the general public.

Facebook Pages are different than profiles. You have a profile for you, Jane Doe, but your business can’t have a profile — it can have a Page. A Page is a place to house all the pertinent information about your company. They’re so useful because you can include everything that relates to your business in one place with a built-in potential audience:

Here’s the #1 reason to have your own Facebook Page (as well as your own Profile):

More people can find out about your business because your Page gets indexed and is searchable inside and outside of Facebook.

Other reasons include:

* Because the number of Fans you can have is unlimited (whereas the Friend limit is 5,000).
* Activity on your Page helps increase what I call “viral visibility” on Facebook.
* You can establish your brand even further.

To create your Page scroll to the foot of any Facebook web page and click on Advertising, then click the button to Create Facebook Page.

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Or, watch this video introduction then read the instructions below to get going with your Facebook Page!

Systemtek Designs Another Great Law Firm Website For Lugash Law Center

September 25, 2009 By: admin Category: Recent Projects

Lugash Law Center

Lugash Law Center

We are proud to announce the release of Lugash Law Center’s new website. This is the latest design for a law firm that we have added to our web design portfolio. The site uses an inviting picture of the San Diego skyline for this California based law firm. Visitors can find out everything the Lugash Law Center does for their clients at their seven pages of practice areas on the website.

Another great feature that the creative Naperville web site design company did was to include a News & Media page where stories about the Lugash Law Center in the News are listed, as well as a link to follow them on Twitter. Finally, the Application page allows specific users access to an application form.

To see more examples of law firm websites that we have designed in the past, visit our portfolio here.

About Lugash Law Center

The goal of the Lugash Law Center is to build long-lasting relationships with their Clients by providing the highest level of knowledge and service in the areas of business and real estate law. They provide expertise in negotiations, transactional and litigation work, as well as creative dispute resolution tactics to help avoid costly litigation.

www.lugashlawcenter.com

5 Most Useful Social Media for Small Business (2)

September 17, 2009 By: admin Category: Marketing Tips, Uncategorized

The Latest Business Social Media

The Latest Business Social Media

View 5 Most Useful Social Networks for Businesses (1) Here
Below are 2 social networks that especially designed for small business owners or marketing purposes:

We know social media takes a lot of time to stay on top of, but if you’re running your business and are using Facebook, Twitter and LinkedIn already, you’ll probably want to check these two out for the next step in your social media campaign. Our professional web design company is benefiting from more than just the basic social networking sites.

4. Biznik

Biznik.com is a fast-growing online community of entrepreneurs and small businesses dedicated to connecting and helping each other.

Why Use it:

  • NOT “another LinkedIn clone”.Biznik is for people who are building real businesses, not looking for their next job.
  • It’s for sharing ideas, not posting your resume. It’s the place where real conversations about small business and entrepreneurship are taking place.
  • Local, face-to-face meeting to build real, lasting business relationships.

5.Google Connect

Here we talk about tons of different social networks, aiming in one single goal the to rank our web sites better in Google or to get more effective traffic from Google. What if Google itself is developing a social network? Although started low-key and only connected very limited web sites, you won’t be regret that you have read this post today!

Check out how Google Connect works below:

5 Most Useful Social Networks for Businesses (1)

September 17, 2009 By: admin Category: Marketing Tips, Uncategorized

best-social-media-tools

Credit: Social Orgs, Nan Ke

“More time is now spent on social networking than on e-mail…..The rapidly evolving world of social networks and blogs has officially grown up.Yesterday(Sep 16th), Facebook just claimed that it has 300 million active monthly users globally, and is getting 3 million new users every WEEK.

One of the most valuable aspects of social media for business is the ability to learn more about our business partners, clients, and prospects from a “personal” perspective.  After all, social networking is all about building “relationships.”  Just as early CRM programs encouraged us to capture things like clients’ favorite sports, theatre interests, family info, etc., those personal elements are now freely available and readily broadcast.

There are thousands of social media out there. So what and where to start? Here our Naperville web design company has listed 5 social networks that would bring most boost to your businesses , within which the last 2 are especially for business users.

1.Twitter

Twitter is a social networking and micro-blogging service that allows its users to send and read each other users’ updates (otherwise known as tweets), which are text-based posts of up to 140 characters in length.

Why is it important?

  • Communicate information about the company via a profile along with capability of using logo in each individual message (Tweet)
  • Send messages instantaneously about new product development, events, and any significant news within the company
  • Establish two way communication with any clients or customers or the general public in a new way

2. Linked In

The purpose of Linkedin is to allow registered users to maintain a list of contact details of people they know and trust in business. The people in the list are called Connections. Users can invite anyone (whether a site user or not) to become a connection.

What can it do?

  • Set up organizational profile to establish company presence
  • Create personal profile to establish identity
  • Industry issues can be discussed to gain recognition and involvement of individual company represented
  • Can join related groups to establish and grow relationships and find new business contacts

3.Facebook

In Facebook users can join networks organized by city, workplace, school, and region to connect and interact with other people. People can also add friends and send them messages, and update their personal profiles to notify friends about themselves.  Company and organizational profiles can also be established.

Why use it?

  • Increases awareness of companies and individuals
  • Can create company profile to establish organizational presence
  • Communicate with individuals and company at all levels
  • Creates a place to become fans of the company and can get targeted messages

continued: 5 Most Useful Social Media for Small Business (2)

How Much Will the New Bing Matter for Your SEO?

September 14, 2009 By: admin Category: Marketing Tips

Bing to Power Yahoo Search

Bing to Power Yahoo Search

With the search engine and search advertising partnership in the works between Yahoo! and Microsoft, how much will your website have to adapt to a growing number of users trying to find you on something other than Google? Yahoo will soon incorporate Microsoft’s Bing technology as its default search engine, giving the pair almost 30% market share in US searches versus Google’s 65%.

So what does this mean for the effort you’ve put into making sure your creative web design stays on top of the search results? With Bing taking over Yahoo Search, it is going to be important for webmasters to be aware of the importance of Bing in the future. While optimizing for Bing is generally a good idea anyway, those who see a good deal of traffic from Yahoo! are going to have to make sure they pay attention to their Bing results now. Once the switch comes next year, your Yahoo Search results aren’t going to matter as much as your Bing ones.

The differences between ranking well in Google and in Bing are luckily not too far apart, but there are a few things that Bing holds more important. Domain age seems to play a stronger role in the search results for Bing, as well as the amount of text on your website. Unlike Google however, blogs linked to your website aren’t quite as important as on Google.

For all the concern over rankings out there and how to optimize for different search engines, it is important to remember that there are other aspects of bringing your company business through your website. Social media like Facebook and Twitter have been growing fast in the business world, and your company can draw in many visitors from these sites alone, without worrying about those people finding you on a search engine.

Systemtek New Project Delivery: International Bank of Chicago

September 04, 2009 By: admin Category: Recent Projects

www.inbk.com

www.inbk.com

Systemtek has teamed up with International Bank of Chicago to create a banking website that is easy to use and looks good too. The new site offers bank customers a number of pages where they can download banking forms, find out all of the bank’s services, check out up to date interest rates and even see what current specials International Bank of Chicago has to offer.

The bank, with a main Chicago location and branches in Chinatown, Stone Park and Bellwood, strives to be a primary contributing member of these diverse communities. They wanted a web design firm in Chicago to create a site that was welcoming to a variety of people.

For example, if you visit the bank’s services page, you will find a list of the bi-lingual services that International Bank of Chicago offers. With this focus on the community, the Chicago web developers and International Bank of Chicago partnered for a great website.

inbk-screenshot2

About International Bank of Chicago

International Bank of Chicago is dedicated to being a productive member of the community. In order to benefit residents and make a positive impact, the bank focuses on providing diverse, accessible and proactive services. International Bank’s products are also designed to serve customers in a manner that will not only meet their financial means, but also contribute to the greater good of the community as a whole.

www.inbk.com